INOA, the L'Oreal Professionel hair colour of the future. Odourless and 100% ammonia-free.
INOA is the new professional permanent hair colour that can darken, lighten or cover your white hair - all without ammonia. INOA marks a technological breakthrough which will completely transform your in-salon colour experience.
Construct, fix, style and hold; Techni art essentials include all products for your every day styling needs.
Want a sleek and natural do: look to smooth and gloss for your perfect solution or for added oomph check out the volume range if you desire hold look no further than fix.